# Veritonic > Veritonic is an independent SaaS platform for advertising research, creative insights, and performance measurement across audio, video, CTV, social, podcast, and radio. Founded in 2015, Veritonic helps brands, agencies, publishers, and platforms research, test, and measure the return on their media investments across the full campaign lifecycle: pre-market, in-market, and post-campaign. Customers use Veritonic's platform, APIs, and managed services to evaluate performance, optimize media investment, and build more effective creative. Veritonic provides adaptive, multi-channel measurement with privacy-compliant research, independent third-party measurement, and full-funnel Brand Lift and Attribution. The company serves customers ranging from Fortune 500 companies to emerging startups. ## Products - [Attribution](https://veritonic.com/attribution): Measure the business outcomes generated by advertising impressions. - [Brand Lift](https://veritonic.com/brand-lift): Measure changes in awareness, favorability, and purchase intent. - [Creative Measurement](https://veritonic.com/creative-measurement): Understand which elements make audio and video creative effective. - [Instant Insights](https://veritonic.com/instant-insights): Get AI-powered creative scoring and insights quickly. - [Audio Ad Search](https://veritonic.com/audio-ad-search): Search and explore audio advertising intelligence. ## Company - [About Veritonic](https://veritonic.com/about): Company background, capabilities, differentiators, and customer profile. - [Contact](https://veritonic.com/contact): Contact Veritonic about its platform, services, or a demo. - [Careers](https://veritonic.com/careers): Open roles and information about working at Veritonic. ## Resources - [Latest insights](https://veritonic.com/latest): Recent Veritonic research, news, and resources. - [Blog](https://veritonic.com/blog): Articles and perspectives on advertising measurement and creative effectiveness. - [Events](https://veritonic.com/events): Veritonic events and upcoming appearances. - [Newsroom](https://veritonic.com/newsroom): Company news and announcements. - [Resources](https://veritonic.com/resources): Guides, reports, webinars, and other educational materials. ## Policies - [Privacy policy](https://veritonic.com/privacy): Veritonic's privacy policy. - [Terms of use](https://veritonic.com/terms): Terms governing use of the Veritonic website and services.